A frog lived on a lily pad in the middle of a pond. Unfortunately, the pond had become infested with alligators, and the frog couldn’t figure out how to get to the shore to escape them and save his life.
Thinking all was lost, he noticed an owl in a tree, and knowing their reputation as sages, he implored, “Oh, wise Owl, I’m trapped here in this pond, and alligators will eat me if I can’t get to shore. How can I escape?”
The owl, who weirdly looked a lot like Clay Christensen for some reason, paused gravely and said, “Well, I think you are missing an obvious approach. Just fly away and you can reach the shore, escaping the alligators who are competing to eat you!”
The frog began to hop frantically, waving his appendages. But instead of escape, this commotion delivered him into the gleaming jaws of a nearby alligator.
As those jaws came clamping down on the poor creature, he shouted at the owl, “didn’t you know that frogs can’t fly?” The owl merely said “my plan was sound, you just had an implementation issue.”
Although the room was packed with actual consultants trying to sell us stuff, it got a big laugh.