Reasonable Words, Seth Godin: It’s Not About You

Nice advice from Seth Godin’s blog on choosing not to make yourself miserable needlessly.

http://sethgodin.typepad.com/seths_blog/2014/06/its-not-about-you.html

The graphic design on this 1995 campaign for ENO was superb (as is most of their design, check out their web site). The underlying message, a little dodgy.
The graphic design on this 1995 campaign for ENO was superb (as is most of their design, check out their web site). The underlying message, a little dodgy.

Part of it is acknowledging that not all things are for all people, particularly when it comes to cultural activities. A few years back, English National Opera did a campaign called Everybody Needs Opera (playing on their acronym).  God knows I’m an opera evangelist, and during that campaign I worked for a trade and educational organization that promoted opera, so I was sympathetic to the sentiment. But it was a silly campaign; being open to giving everything a chance is one thing. But my life or yours is not necessarily impoverished by the lack of a specific enthusiasm, nor is your life less enriched by my inability to connect with all of your passions and interests.

 

 

 

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