One thought on “Critical Words: Yahoo! Re-Designs its Logo in Public

  1. Arthur, your blog posts are on a roll. Unfortunately, I think the whole Yahoo critique, while blindingly accurate to a cynical Baby Boomer like me, resonates with the “we’re all super brilliant and creative” refrain of Yahoo’s Millennial target audience. While I value my self-deprecating skepticism, there’s something to be said for overweening self confidence. Isn’t there? Isn’t there??

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